Gillette
Motion Graphics
To create Celtra master video templates that were flexible enough to handle motion variations, copy translations, dynamic background videos and varying frames (2-5) of copy with animated effects.
After Effects | Photoshop | Celtra
I designed four versatile master templates that can generate over 40 different versions of text and video content. These versions are optimized for various social media platforms in different sizes. I also set up and tested feeds (spreadsheets) to confirm that the output appears correctly and meets the intended criteria.
Afterward, account managers could easily generate new videos by simply using a spreadsheet, streamlining the creation process.
